Discover our Chocolate Journey - A Journey Rooted in Respect
We don’t just make chocolate. We build bridges — between African farmers and global consumers who care where their food comes from.
At The Lions Raw, our ingredient journey begins in Africa — where cacao, coffee and nuts have been grown for centuries, but rarely gets the spotlight. We’re changing that. Every bean, nut or berry we use, is ethically sourced from African farmers who are paid fairly, are properly supported, and proudly empowered.
The Source of Something Better
Ethically Sourced. Regeneratively Grown.
Our beans, nuts and berries are grown in harmony with nature, without child labour, and with full traceability. We work directly with co-operatives and smallholder farmers in countries like Ghana, Ivory Coast, Uganda, Ethiopia and Tanzania, fostering long-term partnerships that prioritise people and planet.
Direct Trade Relationships
No Middleman,
No Exploitation
Women and Youth
Farmer Support
Client-Resilient
Farming
Agroforestry and
Biodiversity
From Soil to Soul - Nothing to Hide
Transparent. Traceable. Transformative.
We’re committed to radical transparency. Our chocolate is traceable — not just to a region, but to individual communities and farming cooperatives.
From cultivation to craft, we’re dedicated to a transparent and regenerative chocolate journey. We prioritise:
- Agroforestry and biodiversity, encouraging cacao, coffee and nut cultivation within healthy ecosystems
- Zero child labour — with full traceability at every stage
- Climate-resilient practices, ensuring long-term environmental and economic viability
Our manufacturing partners share our vision, upholding world-class environmental and ethical standards to protect both people and planet.
SUSTAINABILITY IS NON-NEGOTIABLE
Chocolate That Gives Back to the Earth
We believe sustainability isn’t a trend — it’s a responsibility. Our cacao, nut, seed and berry sourcing model regenerates soil, protects forests, and secures future harvests through:
Soil Regeneration and
Cover Cropping
Organic Pest Control
Carbon Tracking and
Reduction Initiatives
No Child Labour - Ever
Africa - More Than Just a Supplier
Africa grows 70% of the world’s cacao, ~60% of the world’s nuts, ~12% of the world’s Coffee — but captures less than 5% of its value. We’re rewriting this imbalance.
We’re not just using African cacao, spices, coffee and nuts— we’re uplifting African agro-culture and artisanal farming. Too often, Africa provides the raw ingredients while others reap the rewards. At The Lions Raw, we believe in rewriting that story.
By building our supply chain entirely within Africa, we support:
- Local value addition to retain wealth on the continent
- Next-gen entrepreneurship within the African food sector
- True origin storytelling that honours the people and places behind our chocolate
The Lions Raw is more than chocolate. It’s a movement for justice, flavour, and a better future — one bar at a time.
Natural
We only use natural ingredients
Palm Oil Free
Our products are palm oil free
Non-GMO
No genetically modified ingredients are used
THE LIONS RAW PROMISE
Our Chocolate is Raw in its Honesty - Clean, Fair, and Fiercely Ethical.
Our Pledge:
- 100% African cacao, nuts, spices and coffee
- Farmer-first pricing
- Transparent supply chain
- Climate-smart practices
- Zero exploitation
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Accountability
Fair labour practices and ethical job environment for all employees – and insisting that our suppliers / partners adhere to a similar work ethic.
TLR contributes to climate action through various sustainable practices, including supporting farmers in adopting climate-resilient farming methods, reducing their carbon footprint, and investing in initiatives like reforestation.
TLR supports transparency and traceability in the supply chain via Blockchain, which is crucial for building trust and ensuring positive impact.
